Twitter’s first promoted stickers come from Pepsi
It’s hard to say how well this will work. Are you really going to use Pepsi’s take on a smiley if a less corporate version already exists? Stranger things have happened, however — it’s easy to find people who cheerlead for brands on Twitter without prompting. And when Twitter is still losing money, anything that attracts big ad deals is bound to be worth the company’s attention.
Original post: Twitter’s first promoted stickers come from Pepsi
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