Google reportedly ships its first non-Nexus phone this year
Google didn’t comment on the rumor for the newspaper. With that said, its leadership hasn’t been shy about wanting to take the reins. CEO Sundar Pichai recently said that Google would be more “opinionated” about designs. The issue may simply be a matter of how far Mountain View wants to go. Is it willing to risk alienating Android’s hardware partners with a phone designed largely in-house, or would this be more about making a bigger mark on the Nexus program? One thing’s certain: if the rumor is at all accurate, Google’s hardware strategy will never be the same.
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